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Most of the things I’ve done

You could call it a resume. I do.

Experience

Careers

Marketing:

2018 – Current | Copywriter, Digital Marketing Consultant

Since 2018 I’ve been working for myself as a copywriter and digital marketer. Most of my work is writing for B2C technology firms including GoGet and hipages, both based in Sydney, Australia.

You can see more of this work on my portfolio page.

2017 – 2018 | Content Producer, Copywriter, Content Marketer | GoGet

My last full time job was with GoGet Car Share, Australia’s largest car share operator. I was the in-house copywriter, and handled the strategy and execution of GoGet’s Content Marketing efforts. In 18 months I drove an ~1800% increase in blog traffic, and an ~1100% increase in conversion from GoGet’s blog page.

I retain GoGet as a client as the team is great to work with, and I believe in the mission.

Journalism & Radio:

Before digital marketing, I was a news journalist and radio presenter. Jobs below are listed in order of how important they were to me, rather than by time. That makes more sense to me.

2015-2016 | Breakfast Presenter | ABC North and West | Port Pirie, Australia

I presented a regional ABC breakfast show for a couple of years in South Australia (on radio). Everyday I produced and presented several hours of talk radio, locally focused but speaking to larger issues.

It was a cracker job I only stopped to get back to my partner in Sydney. 

2016-2017 | Radio News Journalist | ABC News Radio | Sydney, Australia

After finishing up in South Australia, I was snapped up by the team at ABC News Radio, a national (wait for it) radio news station. Initially it was mostly producing bulletins (every 30 minutes 😓) then I was put on nights, reading national bulletins and sports reports.

I won’t put it as an extra job, but I did a similar role on weekends at the SBS for around 6 months.

2014-2016 | Radio all rounder | 2WEB Outback Radio | Bourke, Australia

My first full time radio gig was in the the super remote town or Bourke. It was a great job, but super challenging to live there. It was where I learned most of my early marketing chops though – I sold spots, wrote and produced ads, and was on air. It was a little bit of a lot of things.

What I’m good at

Skills

Blog Writing

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News Writing

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Sales Copywriting

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EDM Writing

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Website Copywriting

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Marketing Strategy

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Podcast Production

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Newsletter Marketing

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Content SEO

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Technical SEO

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HTML

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CSS

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Marketing Automation

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Conversion Optimisation

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Graphic Design

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Photography

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Tools

WordPress

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Windows

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Google Analytics

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Google Chrome

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SEM Rush

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Google Drive

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Mailchimp

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Microsoft Office

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Monday (Dapulse)

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Google Sheets/Excel

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Hotjar

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Survey Monkey

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Facebook

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Twitter

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Hootsuite

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Buffer

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Google Ads

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Facebook Ads

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IInstagram (I admit it)

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Adobe Photoshop

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Adobe Lightroom

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Adobe Premier Pro

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Adobe Illustrator

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Adobe Premier Pro

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